GENKAN web marketing features are fully functional and advanced and feature, WEB-FIRST and EMAIL-FIRST.

WEB-FIRST generates "your brand" public web site quickly and efficiently which is attractive, easy to navigate, and user friendly integrating the GENKAN reservations and Booking engine. This "public" website is search engine optimised and can even be totally re-branded to enable re-purposing of your property information for your 3rd party travel agents and afiliates of your business or your agents business.

email marketing sofwareEMAIL-FIRST is a unique email tool that within minutes of an enquiry delivers a HTML email with your branding to the inbox of your prospective client within minutes. The email records your clients information ( email & mobile ) and
ENKAN reporting puts your reservation staff in a proactive position. After an online quote is made, the system automatically creates a dynamic content rich customized travel itinerary/brochure for your customer that can be viewed online or emailed to them.

GENKAN marketing provides easy to build and edit email or SMS marketing campaigns personalised directly from your GENKAN database. GENKAN has an inbuilt email marketing engine and with a simple WYSIWYG editor almost anyone with word processing abilities can create superb HTML rich text and images email campaigns.

No longer do you need to export your database to a third party email marketing company for the sake of doing marketing campaigns. You can filter by date arrived, date of request, last date request, last enquiry date, last stay date and more.

Multiple Sales Channels
You can easily create sophisticated third party (affiliate) and internal distribution programs. Website content and business rules can be filtered by private label so you can create and build many private label branded websites catering to your specific target markets. You can even set different default sell price currencies so you can effectively market internationally.

Features of GENKAN Marketing